Privacy Policy

Last updated: October 13, 2026

This Privacy Policy explains how Broken Wake Publishing, LLC, doing business as BW Digital Publishing and BWP ("BWP," "we," "us," or "our"), collects, uses, discloses, and protects information when you visit bwdigitalpublishing.com, communicate with us, become a client, or use products, services, dashboards, integrations, marketing tools, AI-enabled features, and other services we provide (collectively, the "Services").

This policy applies to information we process for our own business purposes. When BWP processes information on behalf of a client, the client may be the controller or business responsible for that information and additional client terms or privacy notices may apply.

1. Information We Collect

Depending on how you interact with us, we may collect:

Contact and account information, such as name, company, email address, telephone number, mailing address, login details, and account preferences.
Client and business information, including business profiles, locations, websites, listings, reviews, leads, campaigns, marketing assets, CRM data, and information you ask us to use to provide Services.
Connected-platform information from services you authorize, such as Meta/Facebook/Instagram, Google, advertising platforms, analytics providers, social networks, CRMs, scheduling tools, and other business systems.
Transaction information, such as billing records and subscription information. Payment card details may be processed by our payment providers rather than stored directly by BWP.
Communications, including emails, calls, chat, SMS messages, support requests, form submissions, and feedback.
Device and usage information, such as IP address, browser type, device information, referring URLs, pages viewed, approximate location derived from IP address, timestamps, cookie identifiers, and analytics events.
Publicly available information relevant to providing marketing, local-search, reputation, advertising, research, or business-intelligence Services.

2. Meta, Facebook, and Instagram Data

If you connect a Facebook or Instagram account, Meta Business account, Page, advertising account, or other Meta asset to a BWP service such as BWP Marketing Intelligence, we may receive information made available through Meta APIs according to the permissions you grant. Depending on the feature, this may include account or Page identifiers, business-profile information, advertising account information, campaign structure, campaign status, spend, impressions, clicks, conversions, leads, insights, and related reporting data.

We use Meta platform data only to provide, secure, support, analyze, and improve the Services you request, including campaign management, reporting, performance analysis, account connection, and troubleshooting. We do not sell Meta platform data.

You can disconnect an authorized Meta connection through the applicable platform settings where available. You may also request deletion of data associated with BWP Marketing Intelligence by following our Data Deletion Instructions.

3. How We Use Information

We may use information to:

provide, configure, maintain, personalize, and support our Services;
manage advertising, local SEO, reputation, social, websites, analytics, CRM, automation, AI, and other client programs;
create reports, dashboards, recommendations, and business insights;
respond to inquiries, schedule meetings, provide support, and communicate about accounts or Services;
process payments and administer subscriptions or agreements;
send marketing communications where permitted by law and honor opt-out requests;
protect our Services, clients, users, and systems from fraud, misuse, security threats, or illegal activity;
comply with legal obligations and enforce agreements; and
improve our website, products, Services, models, workflows, and user experience using aggregated, de-identified, or appropriately authorized information.

4. Email and SMS Communications

If you provide a phone number or email address, we may use it for requested communications, customer service, account notices, lead follow-up, scheduling, and marketing where permitted. Consent to receive marketing text messages is not a condition of purchase. Message and data rates may apply. You may opt out of marketing SMS messages by replying STOP and may opt out of marketing emails through the unsubscribe link or by contacting us.

Clients using BWP tools to communicate with their own contacts are responsible for obtaining required consents and complying with applicable communications and marketing laws.

5. Cookies and Analytics

We may use cookies, pixels, tags, local storage, analytics tools, and similar technologies to operate the website, remember preferences, measure traffic and performance, understand how Services are used, secure accounts, and support advertising or marketing activities. You can control many cookie technologies through browser settings and, where offered, consent controls.

6. How We Share Information

We may share information with:

Service providers and subprocessors that help us with hosting, analytics, communications, payment processing, support, infrastructure, security, fulfillment, or other business functions.
Platforms you choose to connect, such as Meta, Google, social networks, advertising platforms, CRMs, and business applications, as necessary to provide requested integrations.
Clients and authorized users where information is part of a client account, campaign, report, lead workflow, or shared business system.
Professional advisors and authorities when reasonably necessary for legal, accounting, security, fraud-prevention, or compliance purposes.
Transaction participants in connection with a merger, financing, acquisition, reorganization, or sale of all or part of our business, subject to appropriate protections.

We do not sell personal information for money.

7. Data Retention

We retain information only for as long as reasonably necessary for the purposes described in this policy, to provide Services, maintain business and security records, resolve disputes, enforce agreements, and meet legal obligations. Retention periods vary by data type, client relationship, connected platform, and legal requirement.

8. Data Deletion and Privacy Requests

You may request access, correction, or deletion of personal information by emailing info@bwdigitalpublishing.com. For data associated with BWP Marketing Intelligence and Meta-connected accounts, follow the specific instructions at bwdigitalpublishing.com/data-deletion.

Depending on where you live, you may have additional privacy rights. We may need to verify your identity or authority before completing a request, and some information may be retained when required or permitted by law, for security, fraud prevention, or recordkeeping.

9. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information. No internet transmission or storage system can be guaranteed to be completely secure, so we cannot promise absolute security.

10. Children

Our Services are intended for businesses and adults and are not directed to children under 13. We do not knowingly collect personal information from children under 13 through our Services.

11. International Processing

BWP is based in the United States. Information may be processed in the United States and other countries where we or our service providers operate, subject to applicable legal requirements.

12. Third-Party Services

Our Services may link to or integrate with third-party websites, platforms, and applications. Their privacy practices are governed by their own policies, and BWP is not responsible for third-party privacy practices.

13. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date above indicates when this version became effective. Material changes may also be communicated through our website, Services, or other reasonable means.

14. Contact Us

Broken Wake Publishing, LLC, d/b/a BW Digital Publishing
730 Peachtree Street NE, #570
Atlanta, GA 30308
info@bwdigitalpublishing.com